Overview page graphic

 

More than 20 years experience in Art & Creative Direction and
Project Management for:

• print ads

• annual reports

• consumer and trade collateral

• catalogues and out-of-home media

• photography and photo direction

• video production and editing

• web design

• brand-building strategy and support

• project, production and traffic management

• production support for vendor, and outsource resources

• Audio books: voice from text production for CDs, DVDs, MP3, webcast / broadcast

 

Expert at conceptualizing imagery and graphic art from minimum verbal description

Designed new, upgraded established corporate and product identification: Established and managed consistent branding guidelines, systems and practices in all media for advertising and communications publications

Designed and art directed all forms of printed media and multi-media, including consumer and B2B catalogs or collateral, web, newspaper, magazine ads and point of purchase

Supervision for client contacts, vendor supply chains, representation, accounting, staff and outsource resources including free-lancers and communication resources, all within budget constraints

Responsive to all phases of production, supervising of world-wide resource support staff in any media of collateral in any media required by the client group, including electronic file preparation, management and archiving: from initial contact to final product delivery

Initiate vertical market, corporate and partners campaign concepts to support marketing goals

Experienced in a broad range of markets: advertising agencies, businesses and enterprise software or hardware, retail catalogues, trade & consumer magazines, manufacturing, media events & trade shows, education, publishing, hospitality, health care, banking, agriculture, high-tech, survey, construction, military / government, game and product packaging and enterprise software

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